Fractional
COO
For founders who want a trusted right-hand to scale with clarity and confidence.
Ideal for brands ready to evolve beyond founder-led chaos and build a solid, scalable foundation—with expert leadership by your side.
Strategic Consulting
For founders who want high-level guidance and a clear roadmap to scale.
Perfect if you need clarity and expertise to drive decisions without committing to ongoing operational leadership.
Project-Based Support
For teams that need expert execution on key transformation projects.
Great for running ad hoc projects so your team can stay focused on day-to-day operations.

Fractional COO & Consultant
Helping your business thrive
You’ve built a beautiful, purposeful brand. Now it’s time to scale — sustainably, strategically, and without losing what makes it unique.
I help retail and e-commerce SMEs shift from reactive hustle to proactive, tech-powered growth by combining brand retention strategies with AI-driven operations to future-proof your business.

(Meet your pocket COO)
Millie Pearson
With 12+ years in retail and e-commerce, I’ve helped brands scale sustainably without losing what makes them special.
From launching luxury concessions in Harrods & Galeries Lafayette to growing early-stage startups into multi-million-pound businesses, I know how to build purposeful, profitable brands.
I’ve worked across the full spectrum—from large retail corporates with complex structures to scrappy, high-growth startups where agility is everything. That experience means I understand the realities of business from both sides, and how to blend structure with flexibility to support real, lasting growth.
My background spans in-store leadership, 3PL logistics, supply chain & procurement, and tech-powered operations.
Now, as a Fractional COO and consultant, I partner with founders to turn growth challenges into clear, actionable strategies—so you can focus on what you do best.
Let’s create a brand that thrives on your terms.
Brands I have worked with...










(Escape Founder Burnout)
Feeling the pressure of having all the answers?
You're the founder — the visionary
but suddenly, you’re expected to be the COO, ops manager, finance lead, tech lead... all in one.
Your team looks to you for answers — but sometimes, you’re still figuring it out yourself.
You know your brand inside out.
You believe deeply in your product and your mission.
But when it comes to budget forecasting, inventory management, tech stack decisions, or scaling systems — it’s overwhelming. And honestly? It’s not where your magic lies.
This is where I come in.
I help founders lead with clarity behind the scenes — from streamlining operations to scaling sustainably — so you can stay rooted in your zone of genius: building a bold, beautiful brand that actually means something.
🎬 Career Showreel
Making History at Harrods
Launched the very first sneaker resale concession inside Harrods, blending streetwear culture with luxury retail.
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Opened & operational within strict timelines
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Delivered profitable revenue within the first month
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Set a new benchmark for resale retail in luxury environments
🎬 Career Showreel
Omni-Channel, Activated
Led the rollout of Karen Millen’s first omni-channel retail strategy—bridging online and in-store experiences across the UK.
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Delivered seamless implementation across nationwide stores
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Aligned teams on tech, process, and customer journey
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Strengthened integration between e-commerce and physical retail
🎬 Career Showreel
Big High Street Energy
Cut my teeth on the high street—now I apply that grounding to digital-first brands.
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Flagship store leadership at Topshop, Karen Millen & Selfridges
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Rolled out training, visual merchandising & new launches
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Built teams that loved what they sold
🎬 Career Showreel
From Concept to Code
Led the end-to-end development of Fliproom—from concept to launch—creating a powerful backend platform for sneaker resellers and retailers
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Project managed the full lifecycle: from idea, scoping & strategy to developer handoff & deployment
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Designed key features: inventory & order tracking, warehouse tools, and automated workflows
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Enabled real-time order visibility, partner sync, and mobile access for sellers on the go